Trust=The Value of Your Business

Trust=The Value of Your Business

The landscape of today’s marketplace has changed dramatically.  With more and more products becoming commodities, having a great product is not always enough to get your product/service off the ground.  Differntiating yourself means creating a superior experience around your product/service.  Trust is the #1 component to building that relationship.  Without trust, your business has little value. You may be thinking that trust has always been important and I think to a certain extent that it has.  In today’s information society with tons of information at people’s fingertips in a matter of seconds, your reputation needs to be solid.   In the past it was much easier to fake certain things and

Does Increased Social Media=A Transition to A Civic Society?

Does Increased Social Media=A Transition to A Civic Society?

A few months ago, I had the opportunity to see how our civilization functions and where we are headed as a society.  This information came by way of “The Pendulum Presentation” and opined that we are now in midst of a transition to a “civic” society.  The rise of social media and networking seems to support that theory very well. The presentation was created by Roy Williams of the Wizard Academy and was presented by a friend and business partner Michael Drew of Beneath The Cover and Promote-A-Book.  Compliments of Wikipedia, civic society is described in the following manner: Civil (Civic) society refers to the arena of uncoerced collective action