The Intrinsics of Your Business

In business, it’s important to ask questions like, why do I exist and who do I serve?  It’s important to look at the intrinsic value of your business to assess these questions.  Let’s look at the aforementioned questions, why do I exist and who do I serve, as examples. Why Do I Exist?  This is a great question personally as we well as for your business.  I ask this question to small businesses in our initial discovery process.  I often get answers that have nothing to do with their business.  Answers regrading why they exist revolving around money and things for them.  Recognition, time off , respect etc etc.  The