3 Simple Social Media Guidelines For Small Business Owners
Seeing as to how it appears that social media is here to stay (I know, I am a genius), there are some guidelines that small business owners can follow to ensure that they use social media effectively. Here are 3 simple guidelines for using social media. Guideline #1: Be Consistent Let me say first that I love entrepreneurs and their spirit for jumping into things and running with them. Let me also say that entrepreneurs have a hard time following through sometimes and it kills their credibility. Social media is one of those areas where I see small business owners half ass it all the time. When I work with
2 Reasons Why We Don’t Use Online Media To Promote Our Business
Small Business owners have more inexpensive resources at their disposal to promote their products and services and to build relationships with potential buyers today than at any other time. For all the abundant avenues of promotion, most business owners still under utilize the various forms of media to promote their business for 2 reasons: time and know-how. “I don’t have time.” This is the most common reason or excuse that everyone gives on why they can’t do anything. I wish I could get paid $1 for every small business owner who said they don’t have time to blog, do a podcast, write a newsletter or join a social media outlet.
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