More Media Tools to Build Your Business Platform for the Bootstrapper
This is my last post for a while on the subject of media. Having covered video, podcasting, newsletters and blogging up to this point. The cool thing is that I have covered a lot of different media outlets to produce your content but there are still so many media tools that you can use to build your business platform. Today I want to talk about social media (briefly as this one has been hit a ton already), teleseminars and the use of recorded messages. Social Media Social media is getting so much love in the media right now that it makes me wonder if the next thing in communication isn’t
Podcasting, Teleseminars and Other Outlets In Your Media Arsenal
Beyond the written word, the easiest outlet to start building your media platform is through audio form. Specifically through podcasting and teleseminars. Not only can you reach more people by giving them multiple outlets with which to hear your message, if you are a business owner, this is a great way to make content that you can later use as a product. Podcasting is a great way to share information because of the iPod. Now when people want to listen to your content, they don’t have to sitting in front of their computer. Consumers of your content can listen to you when they are traveling, working out etc. One of
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