Building A Business Around Your Soul Purpose
Last week I had the opportunity to be interviewed by financial coach Chris Miles on his monthly client call. The topic was, what do you do with your Soul Purpose once you have an idea on what it is that you can do to create value in the world. Chris is a unique financial coach in that he focuses on an individuals ability to create value in the world which then leads them to the ability to create more wealth. On our call last week, I gave four points that I feel are critical to getting started: 1. Self Understanding- Knowing what your skills are and how you can match
8 Deadly Sins Of Website Design
Is my website making money? How often do you ask yourself the above question? For most business owners who have enough to worry about. Their website is often a forgotten tool specifically if you don’t rely on e-commerce to drive your business. I interview Richard Swart of Aspen Web Services late last year about what business owners can do to improve their website and make money from their website efforts. Richard gave me his 8 Deadly sins of website design. (I also recording this as a podcast which you can listen to below.) Sin #1: Confusing Graphics- We look at a website as a graphical piece but sometimes we forget
A Simple Sentence For Business Clarity
How can I describe my business in one simple sentence? Ever been to a networking event or mingling at a party and had that question pop into your head? I think we all have. Being able to describe what problem you are solving or what you aim to achieve in the simplest terms can be a powerful tool for your business. I was in a board meeting for a company that I work with about six months ago and one of the gentleman in the board, Rick Sapio, called this simple statement a “Catalyzing Statement”. He gave a few examples of catalyzing statements: Fed Ex – When It Absolutely Positively Has
Can Writing Make You A Better Business Owner?
To write or not to write. That’s the question. Many business owners that I talk to feel like they don’t have time for writing or that it’s not important. Writing in and of itself won’t make or break your business but it could make you a better business owner. Writing is a great tool for self discovery and for gaining additional clarity about your business. It’s also a great way to be social in the social media landscape without being present. Today I wanted to go over some time where it may make sense to write and times where it may not make sense. Sales copy: If you are needing
Jobs For Life…Insane or Brilliant?
Every once in a while I see an article that sounds so crazy I have to read it immediately. The recent article by Steve Tobak from BNET, Jobs for Life: If It Works in Germany, Why Not America? The article is about how the German company Siemens gave 128,000 of their German workers jobs for life. In the article Tobak wondered if this was insane on the surface. I am wondering the same thing. I can’t tell if this is a brilliant move or disastrous. Essentially, it comes down to two competing theories with regards to offering ultimate job security. The people for a move like this would argue that rewarding
Business As Usual Is Dead
While I was getting a coffee during a recent visit to St. George, Utah, a sign from a local business caught my eye. It said that the store needed to close because they didn’t get TARP money from the government. The reality that a lot of businesses like Jolley’s Boot Town are facing is that it’s not business as usual and to survive they can’t rely on the government for help. Don’t get me wrong, it’s a shame when long time local businesses fail. You feel like a piece of your town/city dies with it. As tragic as this is, businesses need to adapt themselves to a changing business landscape.
Creating In Solitude vs. In A Group
Everyone has a different style when it comes to generating ideas and creating. Developing new ideas and creating new possibilities is a driving force behind today’s economy. Knowing that creating and leveraging ideas is important, what keeps us from doing it? The biggest obstacle for creating starts with our mindset. How often do you hear; “I’m not good at that.” or “I never have any good ideas.” The truth is that we have lots of good ideas, we just don’t have a process for filtering those ideas. This brings me to what process we should use for innovating and creating in the marketplace. There’s a lot of conflicting information
Bringing Humanity Back To Testimonials
You ever been to a website or visited a sales page or seen an endorsement on the cover a book and wonder, is that real? I know I have and I think a lot of you reading this have experienced that to. The problem with testimonials today is that businesses have gotten sloppy in their use of endorsements for their product or service. We are all too content with the generic phrases such as; “This product/service was great, really informative!” What does that really tell a customer about your product/service? You guessed it, nothing. When we look at testimonials, we want to see authenticity. We want to feel like the
Want Better Productivity? Start With Soul Purpose
Business owners and people in general look all they have to do in a day and think that answer to their problems lies in just having more time. You can ask all you want but the reality is that you aren’t going to get it. We all have the same 24 hours in a day. What makes some people more productive than others? It start with knowing and understanding your Soul Purpose. At the base of productivity is having greater personal clarity. When you have that clarity about not only what it is that you should be doing but also how you should be doing it, you are able to
My Soul Purpose Story
If you would have told me about Soul Purpose five years ago, I may have said something like, “Sounds great, call me when you land back on Earth.” When it came to my specific set of talents and abilities. I just never gave it much thought at all. This post is a journey through my Soul Purpose discovery process. When it came to having ability, I knew that there were some things that I did very well. Even easier to pinpoint was the list of things that I didn’t do well. ( Isn’t that always the case? We are always so good at what we suck at.) The problem is
